MADE TO MELT YOUR MOMENT 2025  
  

 Campaign Concept
Solo Work









A project of Me Myself and I A project of Me Myself and I A project of Me Myself and I A project of Me Myself and I
        




[PROJECT INFO] 


The campaign focuses on the simple, sensual moment when ice cream begins to melt — calm, slow, and full of detail.

No noise, no excess. Just pure taste, light, and texture.
A visual world that feels more like modern beauty than classic food advertising.

Through still, elegant images and subtle motion, Mövenpick shows that true luxury isn’t loud — it’s time taken.





A project of Me Myself and I A project of Me Myself and I A project of Me Myself and I A project of Me Myself and I